Argentina Wheat Signs of El Niño are beginning to emerge across Argentina, with rainfall recorded across several key agricultural regions this week. The Core region's wheat crop has benefited particularly from these rains, alleviating previous moisture deficits and providing a firmer floor for yield potential. Provided Fusarium does not become a significant issue, the region could deliver a very strong crop. Conditions are similar across most of the country, with more than 90 percent of the wheat area under adequate to optimal soil moisture and 64 percent of the crop rated Good to Excellent. Despite ongoing assessments of frost damage reported several weeks ago, initial yield prospects are encouraging. With 84 percent of the crop at...
Key Takeaways: The United States has steadily lost global wheat export market share since the 1970s, falling from the world's leading exporter to a projected fifth place in 2026/27. The rapid expansion of Black Sea wheat exports, driven by improved productivity and export infrastructure, has r...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.