Chicago futures remained hopeful in the wake of this week’s U.S.-China trade agreement. Bears are quick to note that an agreement and sales are two very different animals. U.S. soybean exporters will still face a 13 percent tariff into China and there are no clear penalties should China m...
CBOT board soybean crush margins have recently compressed due to the run-up in soybean prices and weakness in soyoil values. The January board crush fell from its recent high of 155.75 cents/bu on 17 October to 140.75 as of this writing, a decrease of about 10 percent. This week’s sudden...
Inflation pressure has added tailwinds for the chicken sector. Food service operators have experienced lower traffic and have therefore resorted to promotions to attract customers, mainly featuring chicken. Restaurant traffic declined 2 percent in September, and 30 percent of commercial foodser...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.