Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Russian Grain Markets: 16–20 March 2026 During the second week of February, the Russian grains market showed a sharp divergence between domestic and export trends. The domestic market was slightly bullish but overall remained stable. In contrast, export market trading in RUB was mostly be...
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...
Tuesday’s energy markets took back about half of Monday’s losses as tensions in the Arab Gulf flared again, despite recent announcements of diplomatic talks and a five-day cooling-down period from the U.S. Overnight, Iran and Israel launched new rounds of attacks on each other, and...