Illuminating the value of technical research
On behalf of a commodity producer organization, WPI evaluated the outputs from a project that featured a $5 million investment into technical research over multiple years. WPI’s team captured the results of this extensive effort and synthesized them for presentation to the organization’s governing board; among the findings uncovered and presented for the first time was the development of genomic traits proven, via rigorous testing, to provide crop yield advantages of 50 percent or more to U.S. farmers in times of drought. Capturing measurable results from long-term efforts can be challenging. Educating clients on the dynamics of success measurement when quantifiable results are not readily available requires deep client-consultant collaboration and an ability to consider both near- and long-term client aspirations with market/policy dynamics – attributes that WPI brings to every consulting engagement.
Regional News In the first two weeks of 2026, 10 countries in the EU reported a combined total of 42 outbreaks of the H5N1 bird flu virus in commercial poultry farms. The virus was detected on 17 farms in Poland, five each in Germany, France, and Hungary, and four in Belgium. Bulgaria, Denmark,...
By today’s close, losses in soybeans and wheat were down to fractions but corn could not fight its way back from USDA’s surprise bigger supply numbers in Monday’s WASDE. Volumes were generally light on this last day of trading ahead of Monday’s MLK holiday. Only the catt...