Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...
Bullish sentiments have been driving the CBOT higher since last week’s U.S.-China trade talks, but bears finally made an appearance on Tuesday. The CBOT saw the entire soy complex pullback as China has not confirmed anything about what the Trump administration claims was agreed to in Sout...
Mediterranean/Middle East/North Africa/Africa – MEA Region Iran continues to be the largest importer of Brazil maize as total maize exports reach 23.8 MMT. Iran has imported about 4.7 MMT followed by Egypt at just over 4.0 MMT, Saudi Arabia with 1.1 MMT, Morocco at 900,000 MT and Algeria...