Some policymakers are signaling the desire for us to eat less meat and consume more vegetables. The question is whether the agricultural system is prepared for such a transition. Until recently, the focus was on increased calorie consumption and dense nutrients such as grains and meats ensured against starvation. Americans would need to eliminate nearly 500 calories per day to meet the recommendations of the EAT Lancet Commission. Since vegetables contain fewer calories than meat or grain products, production would need to rise. With some fluctuation amongst nutritionists and between geographies, there are some specific vegetables that are viewed as more nutritious. At least a quarter of these recommended plants are not included in the FAO...
What You Need to Know Today: Commodities were mostly lower across the board today after yesterday’s Federal Reserve meeting hinted at a potential interest rate hike later in 2026. The dollar index reached its highest level in over a year, and a strong dollar makes U.S. agricultural expor...
Tomorrow is the Juneteenth federal holiday, and the USDA, along with the rest of the federal government and the CME, will be closed, so the monthly Cattle on Feed report was released a day early. The total number of cattle on feed in feedlots with 1,000 head or more capacity on 1 June amounted...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.