The Pro Farm crop tour was completed this week and the results were interpreted as bullish for soybeans and bearish for corn. The bullish soybean story is the below- average soybean pod count across most of the western Corn Belt. We alerted clients to this problem last week. In fact, we believe the problem is worse than indicated by the Pro Farmer tour. The pod counts are compared to the three-year average. The error here is that last year was a crop disaster for corn and soybeans because of the drought. This year's counts look even worse if you throw out last year's tour numbers and use the previous three-year average. On top of that, the western Corn Belt is going to cook this weekend and for much of next week. That will result in...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.