USDA Secretary Tom Vilsack called a spade a spade in Brussels this week when he said that there will be no Transatlantic Trade and Investment Partnership (TTIP) agreement unless there is consensus on the many U.S. food production practices that Europe rejects. Oceanic Divides USDA Secretary Tom Vilsack called a spade a spade in Brussels this week when he said that there will be no Transatlantic Trade and Investment Partnership (TTIP) agreement unless there is consensus on the many U.S. food production practices that Europe rejects. He called for creative solutions, and WPI has suggested that the most obvious one is for Europe to get its geographic indicators in exchange for its acceptance of American technological approaches. Meanwhile, a...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Commodities were mostly lower across the board today after yesterday’s Federal Reserve meeting hinted at a potential interest rate hike later in 2026. The dollar index reached its highest level in over a year, and a strong dollar makes U.S. agricultural expor...
Tomorrow is the Juneteenth federal holiday, and the USDA, along with the rest of the federal government and the CME, will be closed, so the monthly Cattle on Feed report was released a day early. The total number of cattle on feed in feedlots with 1,000 head or more capacity on 1 June amounted...