Pork export sales for the week ending 26 June slowed, following the large volume booked the previous week. However, in the last five weeks pork export sales have averaged over 30,000 MT per week. That is strong for this time of year. Outstanding pork sales at 202,497 MT are running about 10 per...
Usually, one discusses bears - not bulls - emerging from hibernation, but the somewhat discongruous title of today's report is an accurate image of Wednesday's market activity. The CBOT turned sharply higher at mid-week with corn, the soy complex, wheat, and livestock futures all posting strong...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.