Aggie Litigiousness Needed Within hours of Greenpeace labeling JBS as an intentional purchaser of cattle raised in illegally forested areas, the meatpacking company filed a lawsuit and successfully obtained a judge's order that the environmental group remove its report from its website. Greenpeace admitted some errors in its work. JBS already has been damaged in the marketplace, but filing lawsuits discourages future unfounded disparagements by activists and others seeking to damage agribusiness.Meanwhile, celebrity chef Rachael Ray proves that working with food does not necessarily mean understanding the stuff. She told viewers of the daytime talk show "The View" that it's okay to eat meat that is pink in color if it is organic or grass...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Takeaways: President Trump announced $8 billion in additional agricultural assistance through the Harvest Fuel Relief Program, as USDA projects farm fuel and oil expenses will increase 28.8 percent in 2026. The package follows $12 billion in earlier relief, while government farm payments w...
Key Takeaways: A student group from the University of Chicago is protesting to bring back onion futures trading. Trading in onion futures was banned in 1958 following a spectacular bout of market manipulation that resulted in a corner of the physical market. The ban on onion futures led t...
Beef packer margins deteriorated to $141/head last week, down $55 from the prior week as fed cattle prices strengthened while the Choice cutout remained nearly unchanged. The cutout held near $373/cwt while fed cattle prices climbed $4/cwt to $224/cwt, narrowing processor profits. Despite the d...