World Perspectives

RFK, Jr. Equals Opportunity; Quarter Century of GMO’s

RFK, Jr. Equals OpportunityRobert F. Kennedy, Jr. wants to eliminate processed foods, artificial colorings, chemicals, and other broadly named boogeymen. He and his ilk are social media trolls that disparage the regulated and regulators alike, fabricating conspiracy theories about Big Food wanting to kill their own customers. And now Donald Trump has given them a larger platform, but one that is much harder to deceive. This discussion may be unwanted by Big Food, but it is also an opportunity. RFK, Jr. raises provocative questions. Why are three-quarters of Americans overweight or obese? Why is life expectancy in the U.S. shorter than in other rich countries? There are answers, and good science writers can reduce their complexity witho...

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From WPI Consulting

Illuminating the value of technical research

On behalf of a commodity producer organization, WPI evaluated the outputs from a project that featured a $5 million investment into technical research over multiple years. WPI’s team captured the results of this extensive effort and synthesized them for presentation to the organization’s governing board; among the findings uncovered and presented for the first time was the development of genomic traits proven, via rigorous testing, to provide crop yield advantages of 50 percent or more to U.S. farmers in times of drought. Capturing measurable results from long-term efforts can be challenging. Educating clients on the dynamics of success measurement when quantifiable results are not readily available requires deep client-consultant collaboration and an ability to consider both near- and long-term client aspirations with market/policy dynamics – attributes that WPI brings to every consulting engagement.

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