The consultancy Sovecon this week increased its estimate of the Russian wheat crop to 94.7 MMT. That is 7.6 percent more than USDA's guess at 88 MMT and if realized, it would be nearly 20 MMT larger than Russia’s 2021/22 wheat crop. An astounding level of increase. By contrast, the consultancy Agritel expects the French wheat crop to fall by 5.6 percent this year to 33.44 MMT. FranceAgriMer’s latest estimate calls for a crop of 32.9 MMT due to the adverse impacts of frost, drought and very high temperatures. Agritel also has a higher export estimate at 10.95 MMT. The company’s survey of industry indicates larger wheat exports due to less competition from Ukraine. The question is whether Russia will present increased...
Key Market Insights Macro: Dollar Up, Stocks Down The U.S. dollar moved higher today, creating another headwind for American exports. A stronger dollar makes U.S. commodities more expensive on the global market and can make it harder for exporters to compete against South American and Black Sea...
Key Takeaways: Australia's wheat crop is expected to decline sharply in 2026/27 as dry conditions and high input costs reduce planted area and yield potential. Some Australian farmers are shifting acreage from wheat to barley and canola in response to weather and profitability concerns.&...
Russian Grain Market, 25-29 May 2026 Russian grain markets remained firm across most of European Russia last week, while activity in Asian regions was more mixed. Farmer selling remains limited despite large carryover stocks, helping support domestic values. The spread between old-crop and new-...
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Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.