Trade was a major topic covered by most of the witnesses testifying at yesterday's hearing held by the Livestock, Rural Development and Credit subcommittee of the House Agriculture Committee. State of the Livestock Industry The Livestock, Rural Development and Credit subcommittee of the House Agriculture Committee held a hearing on the state of the livestock industry yesterday. Testifying were witnesses representing the beef, pork, chicken, turkey, sheep and processor sectors as well as the National Farmers Union (NFU) and USDA chief economist Joe Glauber. A general overview was sketched by the witnesses. Beef prices are at record levels as a function of reduced supply. Pork demand is up in light of a shorter supply of beef, but is also f...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.