World Perspectives

Attacking Fake Food Claims; Friday Policy Shorts

Attacking Fake Food Claims Proactive work by the U.S. FDA has greatly helped the food industry while its inactions have harmed it. The GMO labeling debacle is just one example. Its newest commissioner, physician and policy wonk Scott Gottlieb, is apparently a man of action. He has jumped into the fray over what food products can use the term milk (see Got Milk, 18 July), and now he will investigate the truthfulness of organic food labels. He has been stirred into action by Henry Miller, a former FDA official now at Stanford University. Both have experience working for conservative think tanks and are no doubt policy soulmates. Miller wrote valid criticisms about organic labeling that are similar to those made previously by WPI, but he doe...

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Dec 25 Corn closed at $4.17/bushel, down $0.0275 from yesterday's close.  Dec 25 Wheat closed at $5.15/bushel, down $0.0525 from yesterday's close.  Nov 25 Soybeans closed at $10.2525/bushel, down $0.06 from yesterday's close.  Dec 25 Soymeal closed at $285.8/short ton, down $3.2...

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From WPI Consulting

Illuminating the value of technical research

On behalf of a commodity producer organization, WPI evaluated the outputs from a project that featured a $5 million investment into technical research over multiple years. WPI’s team captured the results of this extensive effort and synthesized them for presentation to the organization’s governing board; among the findings uncovered and presented for the first time was the development of genomic traits proven, via rigorous testing, to provide crop yield advantages of 50 percent or more to U.S. farmers in times of drought. Capturing measurable results from long-term efforts can be challenging. Educating clients on the dynamics of success measurement when quantifiable results are not readily available requires deep client-consultant collaboration and an ability to consider both near- and long-term client aspirations with market/policy dynamics – attributes that WPI brings to every consulting engagement.

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