World Perspectives

Testy on U.S. Trade Policy; Trade and GDP; Prospective Plantings

Testy on U.S. Trade Policy USDA Secretary Tom Vilsack testified this week before the Senate Agriculture Committee and while most of the hearing was tame, the one contentious issue was trade. The Panel’s Republicans echoed the demands of their farming constituents by telling the Biden Administration that it needs to be more aggressive in pursuing free trade agreements. Secretary Vilsack parried that first the rest of America must get on board such an agenda. Now Senators from both parties are warning the White House that any deal with the EU on critical materials must be approved by Congress.  Members of Congress do not oppose working with Europe on critical materials or greening technologies. They are angry because the White Ho...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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