It is mid-July which is usually the beginning of the "dog days of summer" in the U.S. The July WASDE has come and gone with the expected lack of major surprises. The current "dog days" heat wave affecting the Eastern U.S. is getting much press attention primarily, we suppose, because so much of the national press is located in this region and is sweating it out along with the rest of us. Since the eastern heat wave is not touching major crop production areas, it should not have much impact on U.S. crop production for 2013.Nevertheless, weather is front and center as far as grain and soy markets are concerned. The ghost of the 2012 summer drought is still haunting markets except perhaps for the Southwestern Plains where there is nothing so...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...