Trade ministers highlighted the precedent this accord sets for future agreements as well as for the Pacific region. Unmentioned but more important at this time is its signal to economic players and financial markets. TPP Soberly Analyzed Negotiators of the Trans-Pacific Partnership (TPP) reached agreement at 5:00 a.m. (EDT) this morning after settling on dairy. Following are some broad interpretations:High Quality/21st Century: The marketing language used by negotiators since the beginning of the process has been intended to convey unprecedented ambition and accomplishment. The resulting agreement is more comprehensive than any before it, but it is not without its warts. Some sensitive market access areas gave token openings (Canadian dai...
What You Need to Know Today: After a period of limited activity, USDA reported a sizeable 613 KMT in soybean export sales, including 330 KMT to China and 283 KMT to unknown destinations, potentially also China. The purchases represent a meaningful pickup in demand and bring China closer to ful...
Key Takeaways: Consumer spending is a key driver of the U.S. economy, and the latest retail sales data indicate that spending remains robust despite inflation. In September, total retail and food service sales rose more than 6 percent year-over-year, with food service spending up 7 percent and...
The Trump import plan for 300,000 MT of beef supplies used for ground beef, i.e., lean trim, from September through November has, according to Secretary Brooke Rollins, brought some relief to beef prices. The Executive Order states that the Secretary of Agriculture will analyze and review the m...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.