TPP Disappointment U.S. business representatives are concerned that the Trans-Pacific Partnership (TPP) negotiations are headed toward a less than ambitious conclusion. They've written to TPP negotiators in a letter urging them, "to redouble your efforts toward the goal of a comprehensive, high-standard, and commercially meaningful agreement that removes barriers to trade and investment and addresses 21st Century challenges in all sectors." Bali Attack on Credits In addition to demanding more protection against imports, developing countries are reportedly seeking to use the WTO ministerial in Bali to impose new restrictions on agricultural export subsidies, including export credits. The U.S., Europe and others oppose the move since t...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.