Twenty-four years ago, on September 11, 2001, the U.S. experienced one of the most tragic and influential days in the nation’s history. The events of that day would spark great unity, and later division, as our nation grappled with terrorism’s fallout. The days and weeks immediately...
The CBOT was solidly in the red on Wednesday while cattle futures regained some of their former strength. Markets had to process multiple headlines at the national/international political level, which led to some mild risk-off trade. Mostly, however, for grains, the looming WASDE dominated the...
Wheat from the Chaff An agricultural meeting in Arkansas last week drew 400 to 500 farmers, a much larger group than expected at harvest time. They vented their angst over low commodity prices, high input costs, and consequently low profitability. One estimate from bankers is that farm bankrupt...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.