Unfair Bullfight A hearing yesterday by the U.S. Senate Agriculture Committee over the marketing of cattle was less equal than it appeared. Legislation sponsored by three senators to regulate the marketing of cattle and create USDA oversight was lauded by the U.S. Cattlemen’s Association (USCA) and the National Farmers Union (NFU) but was opposed by the National Cattlemen’s Beef Association (NCBA) and the American Farm Bureau Federation (AFBF). To the uninitiated, this seems like a draw. Ignoring the fact that the companies purchasing and processing the cattle (North American Meat Institute) also opposed the bills. But if democracy operates on popular opinion, the fight is not even fair. From the cattle producers’ side,...
From WPI Consulting
Communicating importance of value-added products
Facing increasing pressure to quantify the value of export promotion efforts to investors, a U.S. industry organization retained WPI to develop a quantitative model that better communicated the importance of exports. The resulting model concluded that value-added meat exports contributed $0.45 cents per bushel to the price of corn, increasing support for that sector’s financial support of WPI’s client. In addition to serving the red meat industry with this type of analysis, WPI has generated similar deliverables for the U.S. soybean and poultry/egg industries.