WPI’s latest forecasts for the U.S. corn, soybean, wheat, and sorghum markets in 2025/26 are increasingly leaning bearish due to expected larger supplies and, except for corn, weaker demand. China’s continued absence from the soybean and sorghum markets is a major headwind for the ag industry and plays a central role in WPI’s bearish demand-side forecasts. Moreover, WPI’s outlook for a record-breaking corn crop (though slightly below USDA’s September WASDE estimate) and a soybean production forecast largely in line with USDA’s record-breaking estimate will further pressure rallies. The abundance of supplies this year will likely minimize rally potential and keep markets on the defensive. Producers should...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights Geopolitical Limbo: Geopolitical risk remained a key driver across global commodity markets today. President Trump stated that the Iran memorandum of understanding is not yet final and warned that military action could resume if negotiations fail. Both sides continue w...
Key Takeaways: Drought remains a major threat to global agricultural production, particularly in regions with limited rainfall and growing water scarcity. Commercially available drought-tolerant traits in corn, soybeans, and wheat have generally delivered modest yield improvements, limiting th...
Key Takeaways: Peace at last in the Persian Gulf? Over the weekend, the U.S. announced and Iranian officials confirmed a peace agreement, with formal ratification set for Geneva on 19 June. The announcement means the Strait of Hormuz is set to reopen fully and toll-free within 30 days.&n...