The market continues to look for a floor following Monday’s WASDE report, with soybeans and soyoil finding terra firma on a bullish NOPA report that showed crush at a near-record level. Volume was generally subdued but skyrocketed in soyoil as traders sought to get a piece of the rising a...
WPI is pleased to the second week of the Transportation and Export Report, a weekly industry publication previously produced by ocean freight specialist Jay O’Neil. This report, which WPI recently acquired, will strengthen WPI’s coverage of global ocean freight markets by building o...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.