Bulgaria is headed toward record crops this year with wheat output more than doubling since joining the EU. However, the overall record for countries joining the bloc back in the 1990’s is more of a mixed bag when it comes to wheat. Neither the area harvested, nor yields have changed that much. These predominantly eastern European capitals may explain the lag is due to CAP payments not being harmonized, or that overall wheat production is favored agronomically in the western member states. Indeed, specialization should find that other agricultural products have flourished more than wheat under the stable economic climate provided by the single market. It is too early to tell for the newer and much smaller countries that have jo...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.