World Perspectives

While Swinging for the Fence

Early reactions to President Trump’s tariff war are as expected. Major foreign trading partners are expressing shock and assuring Washington that if there is no negotiated settlement, there will be an appropriate response. Domestic pundits emphasize this is a tax on American consumers and it will hurt the U.S. more than other countries. The latter implies the trade playing field is level though no one says it outright.  One pundit pointed out that Americans are richer and implied maybe it was due to low tariffs, but never asked why do other countries keep their consumers poor with higher border measures? The global economic system is built on Americans importing a lot and so there will be pain. Some U.S. corporations are import d...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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