World Perspectives

Zero Sum Technology; Big is Better

Zero Sum Technology The center-right European People’s Party is undermining codification of the Green Deal’s goal of halving pesticide usage. One EU official is quoted saying that if pesticides are not banned then there should be no adoption of new genomic techniques. Why should there be NGT’s if there are still pesticides? What would be the added value of NGT’s? This ignores the fact that NGT’s eventually substitute for presumably more harmful pesticides. Glyphosate-tolerant crops have increased the use of that specific herbicide, but enabled the elimination of much more toxic herbicides and enables no-till farming – a net gain. Fungicides are failing to stop the decline of the Cavendish banana but now...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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