Beef China’s new import safeguard on beef continues to stir the market. Its largest impact is on the biggest supplier of protein, Brazil. Suppliers in that country say they will have to reduce production and slaughter capacity. Meanwhile, Ireland is pleased that Beijing has lifted a ban that it imposed back in 2024. Even more fortunate, according to analyst Claire Tax, is New Zealand, which will have a supplying quota for beef that is 40 percent larger than its current export level. Wheat Lower world prices for wheat are making it attractive for Chinese importers to boost purchases predominantly from Australia and Argentina. The increased imports also may signal greater domestic demand for wheat food products. Some of the wheat will a...
Commodity markets – being composed primarily of human beings – reflect the impatience and forever forward-looking nature of humans. In the present case, this means that while the September WASDE offered some much-needed and much-desired updates, markets are now focused on that etern...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.