Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...
Regional News Farmer selling stayed limited across much of Europe last week as low flat prices, year-end cash-flow planning, and holiday-period logistics reduced the appetite to move tonnage. The practical impact was a thinner spot market: bids softened on paper, but physical values in se...
European Revival The transatlantic relationship is rapidly evolving and the story is told by some recent headlines… The U.S. has already swamped Europe with its technology and now it wants to own the EU’s energy market as well. European diplomats in Washington message the Tr...
The USDA will base the $12 billion in farmer payments it recently announced under the Farmer Bridge Assistance (FBA) program on 2025 planted acreage. The department announced that acreage reports, as of 19 December, by 5 p.m., should be “accurate.” Payment rates will be announced th...