Farm Bill Hearing Highlights The Senate Agriculture Committee held a hearing today on the horticulture and trade sections of the Farm Bill with a focus on updates. Concern about Mexico’s proposed ban on GMO corn was a bipartisan concern. Newly confirmed USDA Under Secretary for Trade Alexis Taylor was broadly supported by the Committee and she characterized the Administration as productively engaged with the Mexicans in looking for a solution that would not adversely impact U.S. corn growers and Mexican livestock producers. However, Senator Roger Marshall (R-Kansas) asked why the Biden Administration is more aggressively challenging Mexican factory worker conditions than Mexico’s policy on GM corn? Senator Chuck Grassley (R-Iow...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Commodities were mostly lower across the board today after yesterday’s Federal Reserve meeting hinted at a potential interest rate hike later in 2026. The dollar index reached its highest level in over a year, and a strong dollar makes U.S. agricultural expor...
The U.S.-Mexico-Canada Agreement (USMCA) enters its mandated six-year review on 1 July. The original intent of the review is outlined in Article 34.7, which obligates members to: Provide recommendations and decide on appropriate actions. Extend the USMCA for another 16 years and meet aga...