Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Middle Power Potential The provocation from President Trump is that the U.S. will no longer self-sacrifice to the needs of Europe and other beneficiaries. Once the shock of this watershed wears off, it should be seen as an opportunity by the middle powers to coalesce on their own. The early eff...
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...
Regional News Macroeconomic markets remain especially uncertain and chaotic, and exchange-rate volatility is having a direct impact on grain trade. Pricing has been somewhat inconsistent this week amid the currency moves, as exporters and buyers alike try to navigate the volatility. Over...
Free Trade Style Brussels realizes the mistake it made when it included agriculture in its free trade negotiations with the Mercosur countries. Proponents bragged that it would remove most tariffs on EU–Latin American food trade and concurrently protect Europe’s geographic indicator...