Exports are driving red meat demand. August export data was released yesterday, and beef shipments were $1.04 billion for the month (a record for any month), and pork exports were $634 million. Part of that was higher prices; August was only the second highest volume of the year for beef exports, despite the value record, May’s volume was larger. Nonetheless, those values were also driven by volume. Compared to August of last year, beef export value was up 55 percent, and volume was up 21 percent. For pork, export value was up 20 percent and volume was up 4 percent, and for the year to date, pork exports are on a pace ahead of last year’s record volume. More volume at higher prices defines increased demand for U.S. red meat. A...
What You Need to Know Today: Wholesale inflation was flat in July, with the Producer Price Index (PPI) unchanged versus expectations for a 0.2 percent increase. Core PPI rose 0.2 percent, also below expectations. The softer inflation data has reduced the odds of a September interest rate incre...
Key Takeaways: The U.S. sheep industry is contracting. Lamb output and producer participation have declined sharply. Imports now account for most U.S. lamb consumption. Their roughly 70 percent share raises concerns about domestic capacity and resilience. USTR’s referral carries substant...
Yesterday, the USDA released its monthly World Supply and Demand Estimates (WASDE), forecasting tighter beef and pork supplies and growing broiler supplies, resulting in a tighter red meat supply. Broiler production, however, continues to grow and is forecast to be up more than 3 percent. Beef...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.