Exports are driving red meat demand. August export data was released yesterday, and beef shipments were $1.04 billion for the month (a record for any month), and pork exports were $634 million. Part of that was higher prices; August was only the second highest volume of the year for beef exports, despite the value record, May’s volume was larger. Nonetheless, those values were also driven by volume. Compared to August of last year, beef export value was up 55 percent, and volume was up 21 percent. For pork, export value was up 20 percent and volume was up 4 percent, and for the year to date, pork exports are on a pace ahead of last year’s record volume. More volume at higher prices defines increased demand for U.S. red meat. A...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Weather remains the dominant driver of grain markets this time of year, but this week's trade has been a reminder that futures markets are constantly looking ahead. Corn and soybean prices don't simply react to today's weather — they respond to where traders believe production risks will...
As we wrote in last week’s Livestock Round Up, the Administration has announced the Strengthening Processing for U.S. Ranchers (SPUR) program that will provide up to $500 million in payments for small- and medium-sized processors to buy cattle. The Big 4 packers are ineligible, which has...
Key Takeaways: The European Parliament rejected a proposal to classify soyoil as a high ILUC-risk feedstock, preventing a potential phaseout from EU biofuel markets by 2030. Palm oil remains the only major vegetable oil designated as high ILUC-risk in the EU due to concerns over expansion into...