Sometimes markets trade with momentum, an ongoing path in the same direction. Sometimes there are reversals. There is often a day trading open that initially copies the overnight close. Then there are days in which big money seems to not know which way to go. Days like today when July soybeans closed lower overnight, opened higher, bounced between both sides of unchanged, rose then plummeted, and finally closed down a half-penny (-0.038 percent). July corn, soybeans, HRS and cattle all opened higher, drove lower and then finished higher. Soymeal and SRW opened higher but then plumbed their way to losses. HRW opened lower but found a way higher. Soyoil stayed higher all session, while lean hogs never got out of the basement. De...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.