Wheat GM Wheat Saga Continues Argentina’s lone GM wheat variety (HB4 wheat from Bioceres) continues to generate polemic from various outside interests. The Brazilian Wheat Industry Association said last week that if the Brazilian government approves Argentina’s GM variety for import, they will stop buying wheat from Argentina. Brazilian millers are opposed to processing GM wheat as no one knows what the consumer reaction will be. Despite the fact Brazilian millers like the quality of Argentine wheat and are used to working with it, which accounts for 80 percent of Brazil’s annual wheat imports, they claim to have other origins on standby to supply their needs. Such a dispute could be damaging to both Brazil and Ar...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Non-farm payrolls rose by 172,000 jobs in May, above economist expectations of 80,000 jobs. With the job market strong, the Fed may consider raising interest rates to tame inflation. The strong jobs report was a catalyst for lower risk appetite across financial and...
What You Need to Know Today: A case of New World Screwworm was detected in Texas, the first in the U.S. since 1966. With cases creeping closer to the U.S. border, it was only a matter of time. APHIS confirmed that larvae were detected in the umbilical area of a 3-week-old calf in Zavala County...