Regional Updates MEDITERRANEAN/MIDDLE EAST/NORTH AFRICA An atlas of Global Surface Water has just been published which shows the changes in surface water supply in the last 35 years – more than 4 million satellite images were analyzed along with data from the Google Earth platform. The atlas does show a decrease in surface water in many areas much of which seems to be due to the use of water resources for crop irrigation. In some countries, major lakes from 35 years ago have totally disappeared. Lake Razzaza in Iraq is a good example of this – it was once Iraq’s largest freshwater lake but is now an almost dry, high salt level, pool of water. Turkey is eliminating the import tariff on wheat, barley, and corn...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...