While President Trump has stuck to the storyline that tariffs are an economic boost for the U.S., one sector in particular shows a different story: beef. As WPI has noted many times, about half of all beef consumption in the U.S. is in the form of ground beef, and that ground beef relies on imp...
The CBOT finally saw bulls emerge after the past two days of selling as technical factors and strong corn and soybean demand supported positive sentiments. Futures were oversold based on short-term technical factors and, consequently, were ripe for a little bounce. The day’s news confirme...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.