Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
President Trump’s tweet about possibly restricting used cooking oil imports from China and more yield concerns for Midwest corn crops created mixed trade at the CBOT Wednesday. Soyoil, corn, and soymeal all pushed higher in a combination of technical and fundamentally-driven trade with co...
Sorry Soy Thomas Suddes, a reporter for The Plain Dealer cutely writes that Trump’s bubble-gum-and-twine trade “policy” has wrecked America-to-China soybean sales. He is correct that the current Sino-American trade war has ended U.S. soybean sales to the Middle Kingdom, someth...
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...