The CBOT was mixed on Tuesday with wheat following through on Monday’s sharp rally after USDA announced 220 KMT of SRW sold to China for 2023/24. That, combined with growing commercial demand for HRW wheat and stronger Paris milling wheat futures helped wheat futures rally for the day. Corn tried to follow but hit technical resistance as harvest pressure and export woes undermine values. The soy complex was uniformly lower for the day with another day of large deliveries against soymeal hammering that market. Funds were net sellers in the soy complex while remaining flat corn and exiting a handful of their wheat shorts. Outside markets continued their existing trends on Tuesday with Treasury yields strengthening and pressuring...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.