GOOD MORNING, The December WASDE report has come and gone and traders are left watching weather and trade negotiations. Funds maintain a net short position in corn and beans, but right now the major direction is sideways to higher. Grains sit close to the bottom of trading ranges, beans near the highs. This morning, prices are cautious and leaning lower, but beans still remain relatively firm in the big picture. The gist of the report was neutral for corn and beans, but moving forward seasonals are more bullish for both of these markets. The wheat report was split down the middle with record world stockpiles, but lower US ending stocks that are at five-year lows. On another bullish front, Au...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.