Beyond Meat, the maker of a vegetable protein meat alternative product, is preparing for an IPO. It will be offering 8.75 million shares at $19-21, which would raise $175 million at the mid-point price. The company’s cornerstone product is the Beyond Burger, which is now available at a number of fast food outlets and grocery retailers. According its S-1 filing with the SEC, Beyond Meat products are available at “approximately 30,000 points of distribution primarily in the United States.” The product has been launched in Canada and several other countries. The primary ingredient is pea protein; other vegetable-based alternative meat products are moving toward soy. According to AMS, this week dry yellow peas (unprocessed) w...
Brazil’s broiler exports are up 29.9 percent by volume in July and up 43.3 percent in value, and for the January through July period, exports rose 15.2 percent by volume and 19.3 percent in value. China was the top customer in July with 75,000 MT after being closed in July 2025 due to HPA...
It is hard to have a productive conversation about agricultural pesticide use. The subject carries so much ideological baggage that raising it can invite an argument—or bring the conversation to an uncomfortable silence. Glyphosate, the active ingredient most closely associated with the R...
What You Need to Know Today: Wheat futures pulled back sharply after Russian President Putin said there was a “chance” for peace and an agreement to end the war in Ukraine. There is plenty of skepticism about the opportunity for peace in Ukraine, but that didn’t stop wheat fr...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.