World Perspectives
livestock

Beef: Paying for Quality

According to beef grading data released by USDA, the percent of beef grading Choice and Prime hit record highs in the first weeks of 2022. Specifically, for the week ending 5 February, the combined total was 85.27 percent. For January, the average was 84.15 percent. Heavy, long fed cattle and good weather conditions certainly helped boost beef quality.   The bigger story, however, is the historical context of beef quality. Looking back at the first five weeks of the year, the increased quality in beef has been remarkable. From 2011-2013, the five-week average was 67.38 percent; since 2019 the five-week average has been above 82 percent. With all the discussion over meat inflation, this general trend of increase in beef quality...

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From WPI Consulting

Illuminating the value of technical research

On behalf of a commodity producer organization, WPI evaluated the outputs from a project that featured a $5 million investment into technical research over multiple years. WPI’s team captured the results of this extensive effort and synthesized them for presentation to the organization’s governing board; among the findings uncovered and presented for the first time was the development of genomic traits proven, via rigorous testing, to provide crop yield advantages of 50 percent or more to U.S. farmers in times of drought. Capturing measurable results from long-term efforts can be challenging. Educating clients on the dynamics of success measurement when quantifiable results are not readily available requires deep client-consultant collaboration and an ability to consider both near- and long-term client aspirations with market/policy dynamics – attributes that WPI brings to every consulting engagement.

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