Beef prices hit record highs in April 2026, and that is in large part due to robust consumer demand. Despite economic pressures on consumers, there is not much evidence of consumers trading down from beef. Much of that was due to the COVID pandemic when consumers learned new ways to cook and consume beef. That demand came on top of disrupted supply chains and stimulus payments made to individuals increasing per capita spending, which was largely spent on beef. The data show that beef continues to gain on other proteins. We are currently two months or more into the effects of an Iran war that has spiked gasoline prices and something has to give. When the data from the last 60 or so days comes in, it is pos...
Weighing in on strategic realignment
WPI’s team was retained by the governing board of a U.S. industry organization to review a decision, reached by vote, to invest significant assets into the development and management of an export trading company. WPI’s team conducted a formal review of this decision and concluded that the current level of market saturation would limit the benefits of the investment. Based on WPI’s analysis and recommended actions, the board subsequently reversed its decision and undertook a strategic planning effort to identify more impactful investments. On behalf of numerous clients, WPI has not only assisted in identifying strategic paths but also advised their implementation.
World Perspectives, Inc. welcomes Steve Wolf as Director of Commodity Intelligence. Steve brings a broad range of agribusiness, commodity market, and consulting experience to WPI from previous roles at Tyson Foods and Informa Economics (now part of S&P Global). Steve most recently spent thr...
What You Need to Know Today: The USTR says Brazil has committed “unreasonable” acts against global trade rules and is recommending at 25 percent tariff on nearly all Brazilian ag products (unclear whether this includes beef amid President Trump’s effort to lower beef prices)...
Key Takeaways: The Energy Independence and Security Act of 2007 set a goal of producing 16 billion gallons of cellulosic ethanol annually by 2022, but actual production reached only a small fraction of that target. High production costs, feedstock collection challenges, and technological hurdl...
Corn The U.S. has yet to ship any corn to China, though last year’s sales were a paltry 32 KMT. Soybeans U.S. soybean export inspections for May rose above the previous year’s level with China as the target market. Citing reduced demand for soymeal, the Ministry of Agriculture...