World Perspectives
feed-grains

Beer Crisis

Canada and the U.S. typically produce about one-fifth of the global supply of malting barley, with Canada accounting for over 60 percent of the total. Last year’s drought sent North American barley production down by over 50 percent and this year’s crop is still the second smallest in years. Ending stocks have not recovered at the same time beer makers and livestock feeders compete for more limited supplies. The result is that prices this year remain elevated and approach last year’s levels. Malting barley comes from the highest quality barley and is typically produced under contract. Barley typically has half the production cost of corn, and a net return that is just slightly lower. Assuming good weather, this is a marke...

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European Market Analysis

Regional News  Farmer selling stayed limited across much of Europe last week as low flat prices, year-end cash-flow planning, and holiday-period logistics reduced the appetite to move tonnage. The practical impact was a thinner spot market: bids softened on paper, but physical values in se...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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