Biden Rural Outreach A politician going into the geography of the opposition is usually connoted as a sign of strength. Nothing in the Biden presidency polling suggests strength but the President’s foray into rural America this week connotes a strategy of at least reducing the opposition. Rural America is Republican territory and while the Biden Administration has highlighted populist rural fixations like attacking Big Ag and subsidizing small meat packing startups, it has also maintained subsidies for Big Ag. There is caution that pep rallies amidst continued rural concerns about inflation reinforces tone deafness, aggies like any sector crave attention. Trump gave the sector attention but also a harmful trade war. Biden is now givi...
What You Need to Know Today: There has already been a strong run of flash soybean sales announcements in recent weeks, but more than 1.4 MMT reported this morning is an exceptionally large single-day total with major implications for the market. If the sales to China and unknown destinations w...
On Friday, at 6:57 AM, President Donald Trump announced, via a social media post, a 90-day window during which up to 300,000 metric tons of product for ground beef could be imported outside of tariff-rate quotas—a move aimed at bringing down costs for American consumers. This is the secon...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.