Following the recent shocks to the grain markets – the Grain Stocks report data and news that soybeans will be on the negotiating table when Presidents Trump and Xi meet next – many are wondering what happens next as far as commodity pricing goes. WPI certainly doesn’t have a...
After yesterday’s charge forward in soybeans and a lower close in the overnight, optimists on a trade deal with China again took over and brought another higher close that this time infected both the corn and wheat markets. As stated in Matt’s adjacent analysis, this seems overwroug...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.