Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
The start of 2026 has been the exact opposite of what dry bulk markets and traders expected at the end of 2025. Typically, the Lunar New Year and post-holiday demand lulls mean that Q1 freight rates are often the weakest of the year. This year, however, rates rallied sharply on unexpected deman...
Regional News On 20 February, Germany confirmed its first case of Newcastle disease in 18 years, after a commercial turkey flock in Neißemünde was found to be infected. Separately, Poland had two new flocks confirmed as being infected with the disease, as the country continues...
Tariff Confusion Fun Reactions to the U.S. Supreme Court’s ruling that general use of tariffs is not within the President’s authority under the International Emergency Economic Powers Act (IEEPA) have been wildly diverse. Mass media headlines initially celebrated the “smack do...