Mediterranean/Middle East/North Africa/Africa – MEA Region Iraq’s Agriculture Ministry announced that the planting of wheat and barley will be “severely reduced” due to low water reserves. Barley planting is going to be almost totally stopped. Vegetable growing and drip-...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.