Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Old World Order The geopolitical impacts of the war on Iran continue, but Wall Street recovered today, aided by strong employment data. Iran announced a ban on food exports to protect its own food security. The measure will impact sales of saffron, pistachios, dates, and other products. While o...
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...
Mediterranean/Middle East/North Africa/Africa – MEA Region Turkey’s flour exports in 2025, at 2.36 MMT, were back up close to 2019 levels but well below the five-year average of close to 3.0 MMT. Exports were low due to drought and Turkey’s export restrictions. Shipments of fl...
Regional News The latest crop update from the EU Commission’s MARS crop monitoring division reported “broadly satisfactory” conditions across much of the bloc through February. Persistent frost in parts of northern and eastern Europe is a concern for the winter crops, pa...