World Perspectives

Commodities’ Day in the Sun; Fixing U.S.–Vietnam Trade

Commodities’ Day in the Sun Pulling agricultural commodity prices out of the basement requires either a larger boost in demand or a shortfall in supply – or the even better current situation of both scenarios coming true. The drought in Argentina is much followed along with damage to U.S. winter wheat, but policy makers tend to focus on accelerating economic growth since they cannot do much about the weather. The good news is that growth is accelerating. The Conference Board survey of consumer attitudes found Americans to be the most confident they’ve been since the Clinton administration in 2000. Even the bricks-and-mortar retailing giant Macy’s experienced its first period of increased sales in three years. The s...

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Jul 26 Corn closed at $4.635/bushel, down $0.0025 from yesterday's close.  Jul 26 Wheat closed at $6.1675/bushel, down $0.035 from yesterday's close.  Jul 26 Soybeans closed at $11.785/bushel, up $0.0375 from yesterday's close.  Jul 26 Soymeal closed at $319.1/short ton, up $2.6...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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