The U.S. appeal over the WTO ruling against its country-of-origin-labeling (COOL) regulation is being heard in Geneva this week. It is likely the WTO will again rule against the U.S., which must have an applicable legislative or administrative fix. COOL Appeal Hearing This Week The U.S. appeal over the WTO ruling against its country-of-origin-labeling (COOL) regulation is being heard in Geneva this week. The National Farmers Union has commissioned a study from Auburn University that concludes COOL has not had:

a significant negative effect on the price paid for imported slaughter cattle relative to comparable domestic cattle a statistically significant negative effect on imports of feeder cattle relative to U.S. feeder cattle placemen...