Southern Plains cow-calf producers’ financial outlook continues to improve with the recent gains in feeder cattle prices and overall weakness in feed costs so far in 2025. Returns on an inflation-adjusted basis remain below those of 2014 and 2015, but recent gains in expected profits suggest those old records could soon fall. The improved profitability suggests producers will be expanding the beef cow herd and retaining heifers this fall, with beef heifers retained for breeding expected to increase 6 percent from 2024. 2025 Outlook U.S. cow-calf producers continue to see record-breaking market conditions that are creating excellent opportunities for operations to see record or near-record profits again this year. As will be no surpris...
What You Need to Know Today: There has already been a strong run of flash soybean sales announcements in recent weeks, but more than 1.4 MMT reported this morning is an exceptionally large single-day total with major implications for the market. If the sales to China and unknown destinations w...
On Friday, at 6:57 AM, President Donald Trump announced, via a social media post, a 90-day window during which up to 300,000 metric tons of product for ground beef could be imported outside of tariff-rate quotas—a move aimed at bringing down costs for American consumers. This is the secon...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.