World Perspectives

Data versus Rhetoric

Politico reports that President Biden wants to attack the U.S. food industry in his 7 March State of the Union address to Congress. He believes his Super Bowl attack on food companies for “shrinkflation” struck a chord with voters for its deceptive nature. Rather than raise prices, food processors put less food in the package. President Biden condemned companies for putting “fewer chips” in the bag. That alone is awkward since shrinkflation mostly occurs in highly processed foods, the kind that Biden’s own health officials want people to consume less. Republicans like U.S. Senator John Kennedy (R-Louisiana) blames the President by saying, "Unless you were homeschooled by a day drinker, you can see that shrinkfl...

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The CBOT was mixed trade Tuesday following the May WASDE and USDA’s first complete look at the U.S. and world 2025/26 balance sheets. With the WASDE’s numbers now incorporated into futures prices the trade began looking for “what’s next”, which for corn meant a bea...

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wheat

Bearish Wheat Report, Bullish Foundation

USDA’s May WASDE report was perhaps surprisingly bearish wheat. Futures hit yet more new record lows again today. For the U.S., USDA found higher yields running into lower demand. Globally, the agency sees increasing production even in countries like Russia and China where conditions have...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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